From track to street
From the track....
Michelin has had a winning presence on the racetrack for over 125 years with partners like Porsche, BMW and Audi. In fact, some of our engineers are more present there than at Michelin!
...the proving grounds...
It’s not just that we love racing. It’s also that many innovations are discovered and tested there – in the most extreme conditions.
To win, you have to go as fast as possible with the fewest number of pit stops. This is where we learned to build long-lasting, energy-efficient tires – ones that brought us 23 wins at the 24 Hours of Le Mans, 17 of them in a row.
Winning cars are fast and precise in extremely diverse, real road conditions. We learned to make tires that handle all conditions to deliver precise driving – and 21 World Rally Championship Drivers' titles and 23 Manufacturers' titles.
Winners require deft yet safe handling as well as speed. We learned to develop tires that respond to the special needs of motorcycle racing, winning a record of 360 race wins and 40 world titles.
...to your daily drive.
These innovations are passed on to your tires, to give you a winning experience on every trip. Our Competition and Technology Center teams work hand-in-hand. They speak the same language; they share the same passion; what’s more, they share what they learned as soon as a race is completed.
We race to win. But we also race to learn. And give you ever better tires. The proof is in the pudding... or rather, in our tires.