INNOVATING FOR A MORE SUSTAINABLE LIFE IN MOTION
There are many small gestures that we can implement into our daily lives in order to have a better impact on the planet. Put together, these actions can add up: being more mindful of our energy consumption, switching from disposable to reusable objects, recycling or composting our waste as much as possible - and choosing to outfit our cars with tires with a lower environmental impact.
From the original MICHELIN Energy Saver tire that helped reduce fuel consumption to long term innovations such as the VISION concept featuring renewable and biodegradable tread, it has always been at the heart of Michelin's mission to innovate and to work towards reducing our impact on the planet. And we’re doing this at every step of the value chain, from the sourcing of materials to the recycling of end-of-life tires.
