As it has for decades, Michelin uses motorsports as a developmental test bed for ultimate-performance technology that extends to the street.
Technical innovations are the key to success on the track and in the marketplace. To capture all of the data on tire performance and to gain subjective feedback from drivers and team engineers, Michelin places a tire engineer with each of its motorsports technical partner teams to maximize understanding of the tire performance and vehicle interactions.
The MICHELIN® tire engineers working with our motorsports technical partner teams at the track are the very same engineers chosen to lead the design and development of the Michelin line-up of street tires. You simply can’t have a shorter link than that.
For Michelin, racing to learn means racing to win on the track and in the marketplace.